A good pizza pie can do surprising things to its fans. Pizza has remained a favorite comfort food for years.
With all of the variations of dressing it up with unique toppings or keeping it simple with the basics of cheese and pepperoni, you can’t go wrong with ordering a pizza.
Some pizza fans are willing to go to the extreme for their favorite pizzeria, as we have seen with &pizza in Federal Hill in Washington, D.C.
Co-founder of the pizza chain, Michael Lastoria, has created a very unique and out of the box advertising plan that &pizza fans have been willing to succumb to.
For a free pizza each week for one complete year, &pizza fans agree to have the chain’s ampersand logo tattooed onto their body.
Previously only available to employees, &pizza is now offering this perk to the first five customers willing and eligible to get the tattoo.
If you are already into tattoos, you get an awesome deal of one free pizza for a week for an entire year.
Due to the uniqueness of this offer, on opening day of the new pizzeria, a long line formed where freebies were given to those less adventurous customers as well as temporary tattoos to those not interested in anything permanent.
Pizza lover and third in line, customer Eddie Davis, decided to take this plunge for free pizza because it matched his spirit for spontaneity that drives his life. In his words “you’ve got one life to live.”
It is amazing to see the dedication pizza lovers have for this delicious and famous food.
That is exactly how we feel about pizza and because of that, we do all we can to make our pizza the very best and our prices absolutely affordable.